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Case Studies

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Case Study #1

ABOUT CLIENT
CAMPAIGN
  • Type: High-Level
  • Purpose: Uplisting (OTC – Nasdaq)
  • Ave Monthly Spend:$250k ($50k–$100k per wk)
  • Campaign Span: Oct 17, 2022 – Dec 23, 2022
ENGAGEMENT TYPE
  • Service: Retail Investor Marketing
  • Term: 4-month Campaign
  • Client: Repeat Client
KEY METRICS
  • Market Cap: Start $99.8mm / End $157mm
  • Average weekly volumes*:
    4-mo Pre: 124mm
    During: 278mm
    3-mo Post: 63k
    Shares Outstanding: 37.89mm
    Float: 13.4mm
  • *-Removed Single highest day from 4-mo. Pre & During Weekly Volumes
CAMPAIGN NOTES
  • Retail Investor pre-uplisting preparation proved to affect unique views and marketing engagement significantly.
  • Press Releases: 2x/mo., Low to Med Engagement
  • Working closely with IR Firm on PR:No
CASE STUDY # 1 CAMPAIGN CHART

Case Study #2

ABOUT CLIENT
CAMPAIGN
  • Type: High-Level
  • Purpose: Pending Delisting (trading under $1.00)
  • Ave Monthly Spend: $200k ($35k–$75k per wk)
  • Campaign Span: Oct 18, 2022 – Dec 29, 2022
ENGAGEMENT TYPE
  • Service: Equity Marketing
  • Term: 3-month Contract
  • Client: Repeat Client
KEY METRICS
  • Market Cap: Start: $6.87mm / End $16.36mm
  • Average weekly volumes*:
    6-mo Pre: 15mm / During: 19.2mm
    During: 278mm
    3-mo Post: 63k
    Shares Outstanding: 17.88mm
    Float: 13.59mm
CAMPAIGN NOTES
  • Company stock was at $0.60 (+/- $0.10) for four months previous to the start of the equity marketing campaign.
  • Press Releases: 2x/mo., Low to Med Engagement
  • Working closely with IR Firm on PR: Yes
  • Social Sediment: Significant increase in Positive & Neutral comments, and in volume
CASE STUDY # 2 CAMPAIGN CHART

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